Reuzel Extreme Hold Matte Pomade provides a strong hold with a matte finish. Water based formula ensures it is easily removed with washing, without leaving behind any build up or residue. Extreme hold. Works well on short to medium-length hair. Creates a messy textured look, or volume with structure and definition. Fragrance: Subtle sugary rum How to use: Take a small amount and emulsify in between palms. Apply to towel dried or dry hair. Style as desired.